Shira Abel interviews Yigal Roos, the Founder and CEO of Brandbox.io - an interactive media SaaS company. They talk about how Brandbox was born out of a marketing agency, what changes happened organizationally to make that work, and how the company had it's first burst of growth.
Occupation: Tech entrepreneur
Location: Based in Amsterdam, Netherlands
Founded: BrandBox was founded in 2015 with his brother/CTO Uri Roos
BrandBox empowers companies to easily setup and publish interactive marketing across all of their touch points. The online platform is used by global household brands such as ASICS, Citroen and Specsavers for achieving maximum conversion to new leads. They are working with international reseller partners throughout Europe.
Yigal has a passion for, and professional background in music production; currently enjoying listening to luminaries such as Brad Mehldau, Fela Kuti, Thelonious Monk, Laura Mvula, and yeah, he also love Drake.
He is currently greatly enjoying the journey of building a SaaS company, learning new skills every day, and getting inspired by other tech companies and startups. Give him a shoutout if you want to find out more, want to do co-marketing, or even better: just sign up on BrandBox.io for a trial!
If you do happen to be in Amsterdam, come down to their office for an excellent cup of coffee and a chat!