Saastock is a non-vendor conference in Europe about SaaS. Today I talked with Alex Theuma, the founder of SaaStock on what he looks for in a company to be on stage, how he started the SaaScribe SaaStock and his podcast - and how having 3 separate brands is a bit of a handful to handle.
Sold Software for 10+ years, now jumping in to SaaS flavoured Startup life and learning new skills every day.
Currently he can be found writing and doing editorial at SaaScribe, Hosting The SaaS Revolution Show Podcast, organising local SaaS Meetups and making Europe's premier B2B SaaS Conference, SaaStock.
Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), an inbound marketing and branding agency. Clients include: Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, AppsGeyser, Pitango VC, Chipolo, Allianz, and more. Creator and host of the SaaS Insider podcast. Creator of the Behavior Engineering Canvas. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and travelling. Hates writing about herself in the third person. She lives in Silicon Valley with her husband, teen and tween sons and a very large Great Pyrenees.
If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above.
The SaaS Insider podcast is brought to you by Hunter & Bard, a marketing agency specializing in design, branding, content and marketing automation – helping SaaS companies reduce their marketing debt. Check out Hunter & Bard today at http://hunterandbard.com